LaNell M. Sterling, CPA |
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Designations Certified Public Accountant, Licensed to practice in Arkansas Certified QuickBooks Advisor Licensed Insurance Agent Education B.S. Accounting, University of Arkansas Little Rock, Little Rock, Arkansas Professional Memberships American Institute of Certified Public Accountants Arkansas Society of CPAs Oak Grove Voluntary Fire District - Community Service Achievements and Activities Recipient of Arkansas Business, "Top 40 Under 40" Award Articles and Presentations Presented to Arkansas Society of Women Accountants |
Nell joined the practice in 1986 as partner with her brother and founding partner, Richard Bell. She specializes in tax and working with small businesses. Before her career in public accounting, Nell spent ten years in banking, sales and marketing. She serves clients in a variety of professions, including attorneys and physicians. She also serves the construction, transportation and manufacturing industries. Nell assists her clients with setting up new business entities and working through the maze of regulations and compliance filings faced by entrepreneurs. When assisting with start-up procedures, she puts accounting systems in place and ensures that clients have the latest technology in accounting software to help them run their businesses more efficiently. As a QuickBooksTM Pro Advisor, Nell concentrates part of her practice on teaching QuickBooks. Nell also devotes a portion of her practice to providing consulting and advice for the residents enrolled in the University of Arkansas Medical School's medical resident programs. She enjoys working with the residents while they are still in school and need help understanding and managing their financial situations. For example, a resident was reporting his extra income as gross wages and not taking deductions to which he was entitled. By setting up an S Corporation for him, much of his tax burden was eliminated. Now a successful physician in practice, he remembers that Bell & Company was always there to help him when he was a struggling resident with little income. He remains a client today and often refers colleagues to Bell & Company. Nell enjoys helping clients by providing personal service of the highest quality in a caring, professional manner. She is attentive to their needs and dedicated to helping them become successful and achieve their financial goals. In her leisure time, Nell enjoys spending time with her husband, Mike, and their teenage son. She enjoys going to the lake, fishing, and watching her son's football games. |